Americans had the great joy and freedom to celebrate a very special holiday that we hold near and dear to our hearts, National Ice Cream Day. Since the frozen dairy (or non-dairy for those health nuts) treat is America’s favorite dessert, the packaging design has got to be killer for companies wanting to be the cherry on top of the ice cream world. We went on a mission to find the coolest ice cream packaging, literally, and while some are foreign, and some are fictional, they certainly got our sweet tooth acting up!
We love the different kinds of fun typography featured in this design!
Geometric shapes and dark colors give Shangri La’s ice cream a sophisticated touch.
This brand is one of those fictional ones we warned you about and isn’t it a shame? As if design student Laura Ashley‘s MuBru beer infused ice cream idea wasn’t enough – as seen through the transparent jars – but add the retro looking type and we basically are drooling.
Another fictional brand, a project by British design student Callum Middleton, is the clean yet whimsical design of Awfully Nice. How cute are those cloth lid covers? Middleton’s work is definitely one to keep an eye out for!
These non-intimidating bright colors and simple design with beautiful cursive is great, plus the little touch added by the i’s dot doubling as the apostrophe is so clever!
We can probably see ourselves sitting on the shores of the Amalfi Coast, blending in with the many models sunbathing, as we consume a whole tub of this stuff while still in our swimsuit cover up, and we’re OK with it!
As plainly labeled, this Norwegian ice cream company was this year’s first place winner in the confectionery, snacks, and desserts category for the annual awards given by the popular packaging design website, The Dieline.
Feel like a kid again when you eat the inventive flavors of Phin & Phebes!
This design inspired by the 60s looks like the epitome of cool.
This bright, cheery, funny, and – you guessed it – fictional brand by Brianne Boland is one that we dreadfully wish would magically be brought to life.
Which brand is your favorite design?